Updated at: 2026-09-08.
At Up Tracking ("we," "our," or "us"), we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our mobile applications, interact with our APIs, or utilize our tracking services (collectively, the "Service").For users residing in the European Economic Area (EEA), Up Tracking acts as the Data Controller for the personal data collected through the Service under the General Data Protection Regulation (GDPR).
1. Legal Bases for Processing (GDPR Requirement)If you are located within the European Union, we only process your personal data when we have a valid legal basis to do so under Article 6 of the GDPR:Performance of a Contract: To provide the tracking services you requested, manage your account, and handle billing.Legitimate Interests: To secure our platform, prevent fraud, troubleshoot technical errors, and optimize your user experience, provided these interests do not override your privacy rights.Consent: For specific actions, such as sending marketing communications or utilizing non-essential tracking cookies. You can withdraw your consent at any time.Legal Obligation: When we must retain data to comply with tax laws, accounting rules, or valid law enforcement requests.
2. Information We CollectWe collect the following categories of data to provide our tracking services efficiently:Account Information: Name, email address, phone number, company name, and encrypted passwords.Financial & Billing Details: Transacted securely through our PCI-DSS compliant third-party payment gateways (we do not store raw credit card details on our servers).Tracking Data & Logistics: Tracking numbers, carrier choices, shipment metadata, and logistical updates you input to monitor statuses.Technical & Usage Data: IP addresses, browser types, device identifiers, operating systems, and platform interaction metrics collected via cookies.
3. How We Share Your InformationWe do not sell, rent, or trade your personal data. We only share data with essential third parties under strict data processing agreements:Service Providers: Cloud infrastructure providers, payment processors, and customer support ticketing software.Logistics Networks: Tracking identifiers are sent to global shipping carriers to retrieve live transit information.Legal Authorities: Only when legally mandated to protect our rights, safety, or comply with judicial proceedings.
4. International Data TransfersAs an international tracking service, your data may be transferred to and processed in countries outside the EEA (such as the United States). Whenever we transfer your data internationally, we ensure a similar degree of protection by implementing Standard Contractual Clauses (SCCs) approved by the European Commission, ensuring your privacy rights remain fully protected.
5. Data Security & RetentionSecurity: We secure your data using industry-standard SSL/TLS encryption for transit and restricted access layers for stored data.Retention: We keep your personal data only as long as your account is active or as necessary to provide services. Accounting data and transaction histories are retained for standard legal periods to satisfy tax compliance obligations.
6. Your GDPR Privacy RightsUnder the GDPR, EU residents possess extensive rights regarding their personal data. You can exercise these rights at any time by contacting us:Right of Access: You can request a copy of all personal data we hold about you.Right to Rectification: You can request that we correct inaccurate or incomplete information.Right to Erasure ("Right to be Forgotten"): You can request that we delete your account and personal data, subject to legal retention exceptions.Right to Restrict or Object to Processing: You can object to us processing your data for direct marketing or based on legitimate interests.Right to Data Portability: You can request your data in a structured, commonly used, and machine-readable format.Right to Complain: You have the right to lodge a formal complaint with a Data Protection Authority in your EU member state if you believe our data processing violates the law.
7. Cookies and Tracking ConsentWe use cookies to maintain your session and remember your platform preferences. Upon your first visit to Up Tracking, a Cookie Consent Banner will allow you to accept or reject non-essential analytical cookies. You can manage or revoke these choices at any time through your browser settings.
8. Contact Information & Data Protection OfficerIf you have questions about this policy, want to exercise your GDPR rights, or wish to contact our team regarding privacy matters, please reach out to us:Email: privacy@uptracking.com